23 September 2017, the Chairman of World Halal Centre (WHC) launch Dongguan, China WHC office. In conjunction with this visit, a few Strategic Partnership Agreement Signing between WHC which is in collaboration with the Guangdong Halal Global Food Co. Ltd also took place. The delegation from Saudi Arabia also visited related government department offices which include the Dongguan mayor office as well as attending Dongguan International Expo which showcased various potential products to be marketed in the gulf countries. The WHC office was launched to export halal food and beverage products to Saudi and to promote Strategic Partnership programs for Halal Business Collaboration, Halal Park Development , Trade and expo. “This is the beginning of a great journey towards making Halal business development for the global market”, the WHC Chairman said. He added, the collaboration will facilitate the penetration of Dongguan halal products into Saudi Arabia, GCC and MENA. The President of Malaysia Dongguan Entrepreneurs Federation, Mr. Ken Chong Kin Wah said, “Currently, we are in the midst of preparing a list of potential products produced by Dongguan Association Members and small and medium entrepreneurs from the Dongguan city, before forwarding the list for selection”. “So far we have identified 10 products,” he told after the signing ceremony of a strategic collaboration agreement. He also said that Saudi is the gateway for the Middle East markets. The signing ceremony was witnessed by the President of World Dongguan Entrepreneurs, Director of Dongguan Council for the Promotion of International Trade, Deputy Director of Dogguan Foreign and Overseas Chinese Affairs Bureau, Deputy Director of Dongguan Bureau of Commerce and the Chairman of Dongguan ZhongLing Group Co. Ltd.